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    (SPEC AD) Email Ad


  • Project Title: Email for Extra-Efficient Motor Oil from A- (fake company)

  • Target audience: Men ages 35–50 who own expensive and/or performance cars.

  • Customers should purchase A-1 Performance Motor Oil on the company website.

  • A-1 Performance Motor Oil makes car engines work more efficiently thanany other motor oil on the market.
    It keeps engines clean, it helps them run smoother, and improves the longevity of the engine parts.

  • Purchasing themotor oil will allow to confer these benefits on their engines and keep their cars running better for longer.

  • The email is designed to increase awareness of the product and drive purchases.

  • Tone is: Exciting, urgent, promotional, serious.

(Design by Graphic Designer Vian Dominics)

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